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AN EXAMPLE OF STORIES TOLD

HOLY TERRORS HURLING CLUB

The HOLY TERRORS HURLING CLUB collection is inspired by hurling, Ireland’s tribal sport. Clubs sprung up all over Ireland, driven by families who eventually became teams, parishes & communities. 

The Holy Terrors were formed around Ballinclogher Cross in the hurling heartland of North Kerry on the main road from Tralee to Ballybunion. Our Holy Terrors jerseys carries a map print of the crossroads & the GPS co-ordinates of the crossroads also.

Their red and white striped jerseys & warrior spirit struck fear into equally fearsome opponents. Now defunct, the sons of the Holy Terrors now hurl with Lixnaw Hurling Club in north County Kerry. 

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HOLY TERRORS HURLING CLUB

1932

In 1932 the Olympic Games were held in Los Angeles. Eight Irish athletes travelled winning two gold medals in track and field events held in the iconic LA Coliseum stadium. 
Gold medal holder from the 1928 Amsterdam Games , Dr. Pat O'Callaghan won his 2nd gold in hammer throwing rushing across the stadium to see his friend Bob Tisdall win gold in 400m Hurdles in what became known as the Golden Hour for Irish Olympics. 
O'Callaghan , a sporting hero of Adolf Hitler was the flag bearer and almost never came home from Los Angeles having been offered the role of Tarzan by watching executives from the MGM Studio in a burgeoning Hollywood. 

Another remarkable athlete at the 1932 Games was triple jumper Eamonn Fitzgerald, who came 4th in his category. By 1932 he had won 3 All Ireland football titles with Kerry in 1924, 1930 and 1931. 

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1932

PLACES

PLACES remembers the military service given by GAA players all over Ireland, past and present.


The camouflage print is comprised of old military maps of Ireland, Munster, Kerry and Tralee. There is a long history of military service associated with GAA players in every county across the country. The jersey is a symbol of unity and remembers the place these men hold in our shared history. 

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PLACES

ROADS

The relationship between athlete and road is profound. Athletes build a relationship with the concrete grey of the roads they pound in pursuit of their dreams, building muscle memory as they go.

Regular runners will notice that roadways all over urban Ireland carry the names of athletes, footballers, hurlers, soldiers, writers and significant Irish cultural figures whose deeds transcended their time. We drive, walk, run & cycle upon these roads every day, but we have long forgotten the people after whom they are named. 

The concrete grey and arrow print of the Roads jersey salutes the daily grind of the every day athlete, incorporates the road signage that guides their route, and remembers the icons who led the way and laid the foundations of our culture.

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ROADS

ROUNDABOUTS

ROUNDABOUTS carries an arrow print story found on roundabout signage around Ireland. These roundabouts are often named after significant figures in Irish cultural life. Many of these men were athletes, footballers, hurlers, writers, politicians and activists. Our jersey remember their names and beyond that , their life stories, as we run, walk, drive by these landmarks on our journeys through Irish towns and cities.

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ROUNDABOUTS

THREE

Under-designed for a vintage 1930’s look and feel, Three is an ode to the full back, Gaelic Games' most iconic position. The characteristics of a great full back are everything you want in a leader. Smart, unselfish, and aggressive, they are the great risk-takers. Joe Keohane himself was a Hall of Fame recipient as the GAA’s greatest ever full back. The jersey is designed in deep green and gold Kerry colours with high cotton content & and black/white contrast number panel, true to it’s 1930s roots.

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THREE

TRANSATLANTIC

TRANSATLANTIC - the story of Irish emigration to New York. 

The SS St Louis was an emigrant ship that left Queenstown (Cobh) for New York in the 1930s. All Ireland winning GAA teams from around Ireland travelled aboard her to play exhibition games in the US, often training on deck in front of fellow passengers . Some players never returned home, preferring to stay and build new lives over there. 

 

Our TRANSATLANTIC NEW YORK jersey carries a repeat replica print of the SS St Louis emigrant ship, commemorative text on the rear hem, and is designed for Irish emigrants.

 

Our TRANSATLANTIC KERRY jersey remembers Kerry GAA’s deep and unique friendship with New York City.

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TRANSATLANTIC