AN EXAMPLE OF STORIES TOLD
HOLY TERRORS
The HOLY TERRORS long sleeved jersey is inspired by hurling, Ireland’s tribal sport. Clubs sprung up all over Ireland, driven by families who eventually became teams, parishes & communities.
The Holy Terrors were formed around Ballinclogher Cross in the hurling heartland of North Kerry on the main road from Tralee to Ballybunion. Our Holy Terrors jerseys carries a map print of the crossroads & the GPS co-ordinates of the crossroads also.
Their red and white striped jerseys & warrior spirit struck fear into equally fearsome opponents. Now defunct, the sons of the Holy Terrors now hurl with Lixnaw Hurling Club in north County Kerry.
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LA/32
The LA/32 short sleeved jersey carries a print story based on the official entry ticket for the 1932 Summer Games at the LA Coliseum. The X at the centre of the print pattern represents the 10th Olympiad. The LA Games of 1932 is still considered one of the most memorable Olympic Games even today. The jersey also carries a version of the Los Angeles Games logo on the chest and sleeves.
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PLACES
PLACES remembers the military service given by GAA players all over Ireland, past and present.
ROADS
The relationship between athlete and road is profound. Athletes build a relationship with the concrete grey of the roads they pound in pursuit of their dreams, building muscle memory as they go.
Regular runners will notice that roadways all over urban Ireland carry the names of athletes, footballers, hurlers, soldiers, writers and significant Irish cultural figures whose deeds transcended their time. We drive, walk, run & cycle upon these roads every day, but we have long forgotten the people after whom they are named.
The concrete grey and arrow print of the Roads jersey salutes the daily grind of the every day athlete, incorporates the road signage that guides their route, and remembers the icons who led the way and laid the foundations of our culture.
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ROUNDABOUTS
ROUNDABOUTS carries an arrow print story found on roundabout signage around Ireland. These roundabouts are often named after significant figures in Irish cultural life. Many of these men were athletes, footballers, hurlers, writers, politicians and activists. Our jersey remember their names and beyond that , their life stories, as we run, walk, drive by these landmarks on our journeys through Irish towns and cities.
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THREE
Under-designed for a vintage 1930’s look and feel, Three is an ode to the full back, Gaelic Games' most iconic position. The characteristics of a great full back are everything you want in a leader. Smart, unselfish, and aggressive, they are the great risk-takers. Joe Keohane himself was a Hall of Fame recipient as the GAA’s greatest ever full back. The jersey is designed in deep green and gold Kerry colours with high cotton content & and black/white contrast number panel, true to it’s 1930s roots.
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TRANSATLANTIC
TRANSATLANTIC green is inspired by the original Kerry GAA playing jerseys of the early 1900s which were a dark green colour with Kerry embroidered in gold across the front. This was the jersey worn by Kerry as they trained aboard the St Louis ocean liner en route to New York City in 1931.
TRANSATLANTIC black is inspired by the black and white photography of the GAA archives which recount the days and games of the early 1900s. County colours back then were often represented by the colours of the leading clubs at the time. Early versions of county jerseys were often very different to what the county colours are today. Many counties wore black wool jerseys with the county name sewn across the chest.
The TRANSATLANTIC print features a replica print of the St Louis ship which carried GAA teams and Irish emigrant passengers to New York City from Cobh, County Cork throughout the 1920s and 30s. The All Ireland winning Tipperary hurlers of 1926 were the first team to travel transatlantic aboard the St Louis. The print is inspired by an archive image of the Kerry football team of 1931 training aboard the deck of the St Louis as fellow passengers watch on. The aqua marine colour mirrors the colour of the mid-Atlantic ocean.
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